I was very impressed to hear the news this evening, that our little paper, 24 Hours Vancouver, is now the second most read print publication, Monday to Friday, in all of western Canada! ( The Province is #1, 24Hrs #2, and Vancouver Sun is #3)
I am very proud to be a very small part of such an incredible team, from our editor to our publisher, our incredible reporters including Jeremy Nuttall, Michael Mui and David Ball, to our copy writers, fellow columnists and support staff.
From the story today which should be in tomorrows print edition:
“If you’re reading this, you’re part of our success.
24 hours Vancouver is now the second-most read print publication, Monday to Friday, in Western Canada with a whopping 661,300 readers picking up our newspaper weekly.
We remain the No. 1 free daily in the Vancouver marketplace, according to the Newspaper Audience Databank study — the industry standard to measure readership in Canada.
The full 2013 survey shows that each week the 24 hours print edition reaches more Metro Vancouverites aged 18-49 — which includes the coveted “age of acquisition” — than any other newspaper in the region, including those who publish six days a week.
“That’s great news for our advertisers,” said 24 hours publisher Jane Atherton, who has seen the newspaper’s combined weekly print and digital footprint vault to 675,500 under her leadership this year — up from 644,500 in 2012. “Our readers are in their prime spending years and are actively purchasing our advertisers’ products and services.”
Erica Bulman, 24 hours Editor-in-Chief, calls the newspaper the “voice of Metro Vancouver.”
“We have a tough, scrappy newsroom that’s determined to hold accountable governments and those in positions of power, to speak up for the little guy, to tell the stories that need to be told.
“We love our city. We love our readers.”
Source: 2013 NADbank Full Survey, Vancouver CMA, Print + PDF readership (NET), Adults 18+